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IP Location

Discover where your Internet visitors are coming from based on their IP address… down to the ZIP Code

Melissa Data’s IP Locator solutions will help you identify a visitor's geographical location, i.e. country, region, city, latitude, longitude, ZIP code, using an IP address lookup technology that incorporates some 20 different techniques to determine the physical location of an IP address. The data information is constantly monitored and updated and the level of geolocation makes it ideal for e-commerce, website tracking, delivering relevant content to end users segmentation and more useful business applications. The solution is available as a programming API or hosted solution. Activate a free trial today.



Sample IP Input Sample IP Output
216.231.3.166 Lat: 33.4774
Long: -117.7050
ZIP: 92624
Region: California
ISP Name: Tech
Domain Name: Cox.net
City Name: Dana Point
Country: United States


Available As    

Quick Start      


IP Locator Object
Identify a visitor’s IP location using a multiplatform programming API.
>>Download free trial



IP Locator
Identify a visitor’s IP location using our cloud hosted solution.
>>Request a free trial

Filter access from countries selected
IP Locator Object can be used to identify problematic IP addresses or ranges – those that have shown a propensity for spam abuse, etc. For example, you can integrate IP Locator Object into your custom programming to determine your user’s location. When you identify that one potential customer is located in a high-risk area, such as Russia or West Africa, you can deny or block that IP address from even accessing your site.

More dynamic, targeted marketing
IP locator technology can help you customize marketing messages to a specific audience – based on their geographic location. Your prospects and customers will most likely click on your advertisement, simply because your message will be more personalized to their location. This type of dynamic ad serving enables you to tailor your own message to your most engaged prospects – those who live within five miles of your business.


IP Locator Object
  • Multiplatform programming API
  • Library available for: Windows 2003/2008/7/Vista; Red Hat; Solaris; SPARC platform; AIX; Power; rs/6000; PPC; HPUX; PA-RISC; and Itanium.

IP Locator
  • Cloud-based
  • Supports multiple protocols, including: JSON, SOAP, XML, and REST.




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Melissa Data
The leading international provider of data quality and address verification software. Melissa Data's affordable, easy-to-use solutions for data cleaning and deduplication can be used separately or together to provide full global data quality. Melissa Data specializes in Microsoft .NET and SQL Server Integration Services, IBM, Java and Oracle environments with APIs, Web services and enterprise plugins that empower batch and real-time applications. Melissa Data's flagship Contact Zone enables data stewards to quickly create complex data quality and data integration routines with visual programming. Melissa Data also provides a full line of direct marketing solutions including mailing software, list hygiene and data append services, and a comprehensive line of mailing lists and sales leads.